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Financial Planning Association Hires Experienced Marketing, Communications Executive as Chief Marketing Officer
DENVER - The Financial Planning Association
) is pleased to announce the hiring of Ron A. Zwerin of Denver, Colo. as the association's new Chief Marketing Officer.
Zwerin joins FPA after having spent the past three years as the Director of Marketing and Brand Communications at EDUCAUSE, an organization that helps shape strategic IT decisions at every level within higher education. While at EDUCAUSE, Zwerin used his passion for storytelling to positively impact all message development, sales enablement, and social media programming. Prior to joining EDUCAUSE, Zwerin worked in numerous marketing, communications and public relations capacities in several Colorado-based organizations and associations, including NASA's GLOBE Program, the Colorado Hospital Association, Communications Strategy Group (CSG), SE2, and bieMedia.
"I am pleased that we are able to bring on board someone of Ron's experience and skillset to fill this critical role in the organization. He will bring to FPA an exciting background and skillset that will help our association better tell our story to our members, the public and the profession," says FPA CEO/Executive Director Lauren M. Schadle, CAE.
A graduate of the University of Colorado at Boulder, Zwerin also has a background in journalism having served as a reporter with KDVR-TV and KCNC-TV in Denver and WXIX-TV in Cincinnati.
"FPA has made wonderful strides in recent years. Adding Ron to our already impressive team will only help us further position FPA as the leading membership association for all CERTIFIED FINANCIAL PLANNER™ (CFP
) professionals," added Schadle.
Zwerin will begin his duties at FPA effective May 16, 2016.
About the Financial Planning Association
The Financial Planning Association
) is the principal professional organization for CERTIFIED FINANCIAL PLANNER
) professionals, educators, financial services professionals and students who seek advancement in a growing, dynamic profession. Through a collaborative effort to provide more than 24,000 members with One Connection
to tools and resources for professional development, business success, advocacy and community, FPA is the indispensable force in the advancement of today's CFP
professional. Learn more about FPA at
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Denver, CO 80203